Smartwatch, sales boom during the lockdown

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Aina Prat Blasi
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Il smartwatch market continues to grow: Counterpoint Research has just released a new report featuring a new analysis. There are more and more users, even during the lockdown, who decide to choose a smart watch. In first half of the 2020, 42 million devices of this type were shipped worldwide, with a 20% increase in revenue compared to the previous year.

Apple maintains the first position, with a market share of 51,4%. The Cupertino giant has in fact launched several very interesting devices, including Apple Watch Series 5 (available on Amazon), Series 4 (available on Amazon) and Series 3 (available on Amazon). Three elegant products, with excellent performance and very resistant. Apple continues to grow compared to the same period of 2019, in which the market share was 43%.



Garmin it ranks instead in second place. The company continues to grab the attention of sportspeople with products like Garmin Forerunner 735XT (available on Amazon), Garmin Instinct Graphite (available on Amazon) and Garmin Vivoactive 3 (available on Amazon).

Read also: The tablet market is growing: here are the excellent results

Huawei has grown a lot in the smartphone market, overtaking Samsung. Accomplice of this excellent result also the very interesting Huawei Watch GT 2 (available on Amazon) and Watch GT 2e (available on Amazon). In the next step it is placed Samsung, which recently launched Galaxy Watch (available on Amazon) and Galaxy Watch Active 2 (available on Amazon).

The ranking of best selling smartwatches worldwide is the following:



  1. Apple Watch Series 5 (available on Amazon);
  2. Apple Watch Series 3 (available on Amazon);
  3. Huawei Watch GT 2 (available on Amazon);
  4. Samsung Galaxy Watch Active 2 (disponibile su Amazon);
  5. Imoo Z3 4G.

On Amazon are available Apple Watch Series 3, Series 4 and Series 5, three models of the smartwatch produced by the Cupertino giant. You can find them at this address.


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